Clarke & Humel

Copywriting

Rebrand

Strategy 

Ux/UI

Information Architecture 

Creative, Art Direction & Responsive Design

Technical Development

Digital Marketing & Content

SEO

Hosting & Support

.Net, Umbracco

The Client

Clarke & Humel is a highly successful real estate agency located on Sydney’s Northern Beaches. They approached Atlas, and our sister agency Born&Raised, for a full rebrand along with a custom website including internal employee portal. 

Our challenge was to display large amounts of content while delivering a simplified user journey. It was essential that the delivered product integrate with 3rd party real estate solutions to consolidate and display property data. 

Solution 

The team created a brand that reflected the beach side location of their offices. Keeping the local look and feel while maintaining a high level of professionality. 

The website focused on the clear display of properties and data along with the promotion and education of customers within the prominent areas that the Clarke & Humel team cover. 

The Intranet was designed as an education portal and news hub utilised by the team for company news, training content, along with accessing downloadable documents.