Ironbark Gin

UX & UI

Creative, Art Direction & Responsive Design

Technical Development

Mobile Design and Development

eCommerce Integration

.Net, Umbraco, HTML5, CSS3, JQuery

Social Media Management 

Paid Social

Background

Ironbark Distillery is known for crafting world-beating gins. Based on the outskirts of Sydney, Ironbark is a relatively young brand that’s already winning global awards for its approach to distilling. With a focus on perfecting the original gin botanicals, this is a story equally about characters, obsessed by gin well before it was fashionable.

Recently acquired by global alcohol group Halewood International. Ironbark needed a global website and social media campaign which could help position the brand in Australia, Europe, Asia and North America.

Outcome

Working with the existing logo and an exciting brand created by our branding agency, Atlas created a clean, visually pleasing website. Using bold fonts and colour blocks we wanted to translate the boutique but innovative feel that is Ironbark.