UX & IA
User Interface
Creative, Art Direction & Responsive Design
Technical Development
Mobile Design and Development
.Net, Umbraco, HTML5, CSS3, JQuery
Background
Insentra started out as four IT professionals in a Sydney garage. Today they are a global team of industry leaders and experts, united by a singular belief in a different way of doing business. Despite their humble beginnings, Insentra evolved to be one of the fastest growing and most innovative IT businesses in Australia. After five short years, they expanded their model globally, opening offices in the USA and UK.
Outcome
The team created a vibrant website that engaged its users and encouraged interaction. Insentra wanted to use the website as a tool to showcase brand culture. This was achieved through the use of illustration and bold typography. Multilayer page accessibility was a priority and we tackled this by designing a clear navigation structure and introducing CTA at multiple points of the journey.
